HYPE is an entertainment and lifestyle magazine published by m:idea. Circulation: 4,000 copies bi-annual. Distribution: 30 F&B/Retail Outlets all over Singapore.

Articles

One of the biggest Singaporean music sensations to look out for this year, The Sam Willows transforms storytelling into music. Join Marcus Low as they tell him how.
20 Feb 2013
And they all lived happily ever after… not. It seems that our favourite fairytale characters aren’t living that happily after growing up. Grace Chan and Nicol Ong explore how the big screen has helped these once naïve characters develop their own brand of teenage angst.
22 Jan 2013
Stars and Rabbit might be a strange name for a band, but Elizabeth Kamaldin discovers that their odd name hasn’t stopped them from being a regional band all indie lovers should keep an eye out for.
10 Sep 2012
With a café culture and growing arts scene becoming more prominent in the day-to-day lives of busy Singaporeans, Elizabeth Kamaldin uncovers unique cafes that merge great food and arts.
7 Sep 2012
Rejoice, fans of the Penguins Classics, as they undergo a revamp.
4 Sep 2012
Scotland may be famed for its heavy accents and skirt (kilt)-wearing men, but Keziah Quek uncovers that the highland country is also home to cuisine fit for a king!
2 Sep 2012
The annual 3-day music festival is back once again and Toh Xin Zhe scoops the dirt on the rad bands performing this year.
19 Aug 2011
From nude picture scandals, to the loss of 2 core members from Paramore, Hayley Williams remains an unruffled redheaded warrior in the face of the battles in her life.
18 Aug 2011
Every song is a story, and their stories lie here in Singapore. Cheating Sons reveals their love for this culture.
18 Aug 2011
We’ve got our share of Indie bands this year with the brilliantly successful St. Jerome’s Laneway Festival and other Indie acts. One band in particular, decided to come for a second gig, wowing their Singaporean fans yet again! Michelle Marie discovers how Warpaint has taken the Indie world by storm.
10 Aug 2011